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Having a nice idea can make it relatively easy to start a startup, but to turn initial momentum into lasting...

Rapid growth on a shoestring budget: possible? Yes, with Growth Hacking. If you have a startup or want to launch...

Nowadays, many companies invest large sums in marketing. However, these large investments do not always translate into actual results. To...

Do you know a boat without oars, adrift, moving at the mercy of the sea current? What are its chances...

Nowadays, starting a business means being able (and having to) rely on the strengths of others as well. Business partnerships...

All customers are valuable to a business, but some are more valuable than others. Think, for example, of a customer...

In order for a company to grow over time, it is necessary to create lasting ties with customers; one must,...

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