If you want to increase the number of clients for your business, you cannot ignore Eugene Schwartz and his Pyramid...
The GE McKinsey Matrix can be an invaluable tool for your startup, and in this guide we will explain why....
If I tell you AIDA, do you know what we are talking about? No, the famous opera in four acts...
The FCB Grid is a tool that can help you understand consumer behavior and, based on that, develop more effective...
Mapping the Customer Journey allows a company to optimize its interactions with customers, improving their overall experience and conversions. But...
Validating the business idea is the first step you need to take when you have an intuition that you think...
Smoke Test is used to validate a business idea quickly and inexpensively, but not only that In this guide you...
The Minimum Viable Product, also known by the acronym MVP, is typically the first version of a product or service...
If you want to launch an innovative business with little money while lowering risks, you absolutely must know the Lean...
The BCG matrix, also known as the Boston Consulting Group matrix or Growth-Share matrix, is a tool that can be...
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