Author: Nicola Zanetti

The biggest challenge for those who believe they have a winning business idea is finding enough financial resources to turn it into reality. It will not surprise you to learn that the easiest and most straightforward way to finance a

Having a winning idea can prove futile if it is also not financially sustainable at the same time. To understand whether your startup idea can work on both a theoretical and practical level you need to define your sales goals. Let's

As you know, when we talk about an innovative startup we need to think of a high-value technology company with a business model that can grow rapidly and generate value and progress for the entire ecosystem. On Oct. 18, 2012, the

The quickest and most definitive way to lose a customer is to offer them poor service, delaying delivery of the product they ordered or having them receive something different from what they previously chose. For this reason, if your startup

It has been many years since ecommerce was invented; it was May 1989, when SequoiaData Crop introduced Compumarket, the first Internet-based ecommerce system. Since then, online shopping has become an increasingly integral part of our lives as consumers and a pivotal

Payment security is one of the most sensitive aspects of online commerce. Nowadays, for a startup that intends to sell products or services, giving up web sales is, in fact, impossible. Therefore, if you want to venture into this business,

Nowadays, shopping on the Internet has become a very common practice, but when people refer to the world of online commerce, they generally think only of physical products. In reality, it is also possible to buy and, therefore, sell services

Online commerce is no longer a luxury as it might have appeared a few years ago, and selling online has now become almost a categorical imperative for those offering products or services . After all, today, the products and services

Organization and planning: the success of every company, startups included, comes from these two factors, especially when it comes to sales. This is precisely why you absolutely must know what the sales process is, what it is for, and how

Have you ever heard of the Marketing Mix? It is a particular marketing approach, theorized as far back as 1960 but which even today, with the proper adjustments, can prove to be very very useful for you. You will need to